Social Media and Marketing Manager

Description

·         Plan and implement a social media strategy that aligns with the brand’s identity and business goals.

·         Manage and maintain content schedules across platforms including Instagram, Facebook, TikTok, Pinterest, LinkedIn, etc.

·         Oversee community management to engage followers, answer inquiries, and build long-lasting relationships.

·         Identify new platform opportunities to expand brand reach and engagement.

Content Creation:

·         Collaborate with photographers, graphic designers, and influencers to produce high-quality, visually engaging content.

·         Write engaging and on-brand copy for posts, ads, emails, and web pages.

·         Utilize user-generated content (UGC) to promote authenticity and encourage community involvement.

·         Plan and coordinate photo shoots for specific campaigns.

Marketing Campaigns:

·         Conceptualize and execute targeted campaigns to drive traffic, sales, and user retention.

·         Launch product promotion campaigns in collaboration with merchandising and operations teams.

·         Plan influencer collaborations, ambassador programs, and partnerships to expand reach.

·         Run and monitor paid ads on platforms like Facebook Ads Manager or Google Ads.